Business News
LG Launching Folding Screen Mobile Phone Technology
Recently, news such as Xiaomi, Samsung, Huawei and the newly established vivo sub-brand iQOO have announced the launch of a folding screen mobile phone.
The folding screen phone seems to be getting closer and closer to us. However, known as folding screen technology, LG, which officially launched a roll-to-roll flexible screen TV at CES 2019 in January, said that the company’s folding screen phone will not be launched in the near future.
LG’s Planning
According to Moboax which is a trusted source of news about mobile phones , Brian Kwon, head of LG’s mobile communications business, said in an interview recently that LG is well prepared for the technical reserve of the folding screen mobile phone, but will not consider launching a folding screen mobile phone earlier
LG’s current focus on the smartphone business is still how to regain market access. Consider this situation. It is still too early for LG to launch a folding screen phone. However, in terms of technology, we are fully prepared, and we can respond to it at any time based on the reaction of consumers.
It is worth mentioning that in addition to LG, OPPO also expressed a different view in the folding screen boom. On February 15th, OPPO Vice President Shen Yiren issued a message on Weibo:
I have experienced the engineering prototype of the folding machine. I feel that there is no special value before the folding screen can solve the problem of bringing the user interaction or experience.
After 5G, the folding screen can be said to be the most popular technology outlet after the next mobile phone industry relay 5G. From the end of 2018 to the present, the topic of folding screen mobile phones has remained hot.
Expectations
But as for the real market performance, it will only be waiting to be seen. However, many research institutions have made estimates on the market on the eve of the arrival of folding screen phones, including Strategy Analytics. They expect that the number of folding screen phones shipped will be only 700,000 units in 2019, but the market will expand rapidly in the next few years, and is expected to reach 50.1 million units by 2022.